Reporting directly to the VP of Marketing, the Marketing Manager will be responsible for helping the marketing team manage its digital and offline marketing activities, including email campaigns, advertising, social media, inbound and tradeshows.
Responsibilities:
Perform day-to-day marketing tasks and manage marketing projects
Help create and implement marketing strategy and planning on both print and digital platforms
Utilize automated marketing software (Hubspot) to implement email campaigns, workflows, landing pages and content
Oversee the production of promotional materials and marketing campaigns
Liaise with graphic designers and external vendors to coordinate marketing campaigns and trade shows
Assist in running digital marketing campaigns including the use of automation and workflow processes in HubSpot, salesforce and PPC campaigns
Manage strategy of tradeshows and events
Requirements: Requirements:
Native English speaker
Proficient level of spoken Hebrew
4 years of relevant work experience marketing to B2B companies
Academic degree in Marketing, Communications or Business
Proficient use of Marketing Automation platforms, specifically Hubspot
Basic understanding of HTML and CSS
Experience in lead generation through organic, inbound and digital marketing
Familiarity with PPC, social media and community management
Ability to create and execute effective marketing strategies that meet brand standards
Intimate understanding of traditional and emerging marketing channels
Excellent strategic, analytical and creative thinking skills
Excellent written and verbal communication skills
Exceptional attention to detail and project management skills
This is a full-time hybrid position requiring one day a week in the Jerusalem office, and one day a week in Ramat Gan
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