Own the design of data models that transform raw data into actionable insights, and define their strategic use to inform decisions that fuel growth and optimize marketing strategies

Leverage technical skills to work with vast amounts of data, establish measurement frameworks, and analyze results to align activities with north star objectives and identify areas for growth

Conduct funnel and behavioral analyses, research key metrics, and extract actionable insights to enhance user journeys and uncover new opportunities

Collaborate with teams across Marketing and Wix to understand business needs, translate them into data solutions, and align efforts with strategic goals

Create and execute A/B tests, evaluate results with statistical rigor, and provide deeper insights from detailed analysis to inform ongoing optimization

Build automated tools, design dashboards, and empower stakeholders to track and understand key metrics, making data both accessible and actionable for strategic decision-making